
INK'D — Experiential Marketing
INK'D gives brands a new way to connect with audiences through interactive experiences embedded within The Ink Bar's live event footprint.
What Is INK'D?
INK'D is the interactive layer of The Ink Bar. While guests are already engaging with our live temporary tattoo experience, INK'D creates additional opportunities for brands to become part of that moment.
Instead of audiences simply seeing an advertisement, they can play, win, interact, capture content and engage directly with participating brands.
An interactive iPad-based experience designed for guests to play during live events — another touchpoint between the audience, the activation and participating brands.
Guests play for the opportunity to unlock real rewards, offers and experiences provided by participating brands.
A branded photo experience where guests capture their Ink Bar moment and access their content digitally — another opportunity for campaign integration and social engagement.
Inside INK'D
INK'D lives on iPads and phones at our events — guests play, spin, capture and unlock rewards through a single interactive interface, all branded around your campaign.


The Launch Dashboard

Get INK'D

Play INK'D — Card Game

INK'D Rewards allows businesses and brands to place offers, vouchers, products and experiences directly into the INK'D ecosystem.
Guests play at participating events and unlock real-world rewards — tailored around the brand, campaign, venue and audience.

INK'D Rewards

Spin To Unlock

Reward Unlocked
Reward Types We Can Build
For Brands & Agencies
INK'D can work with brands directly or alongside creative, media, experiential and advertising agencies. Here's how you can partner with us.
Place a brand offer, voucher or reward within the INK'D Rewards experience.
Gain greater visibility across selected INK'D digital and live-event touchpoints.
Integrate a brand or campaign into a specific event activation.
Create a larger branded experience incorporating Play INK'D, INK'D Rewards, Ink Cam and selected physical activation touchpoints.
Have A Campaign Brief?
Why INK'D?
Live Audience Interaction
Experiential Brand Engagement
Reward-Driven Participation
Brand-To-Consumer Connection
Event-Based Exposure
Social & Content Opportunities
Measurable Digital Interactions
Access To Nightlife, Festivals & Lifestyle Audiences
The Ink Bar typically engages a predominantly 18–35 audience. Audience composition may vary by event, venue and market — we don't imply guaranteed demographics.
Campaign Results
Depending on the activation, INK'D can report a range of metrics. This section is built to showcase real campaign statistics and case studies as they become available.
INK'D Plays
Available on requestBrand Interactions
Available on requestRewards Won
Available on requestRewards Claimed
Available on requestQR Scans
Available on requestInk Cam Interactions
Available on requestContent Captures
Available on requestEvent Participation
Available on requestTalk To Us
Tell us about your brand or campaign and one of our team will get back to you within 24 hours.